Straight Up Communications, a business specializing in marketing and communications, is proud to announce national certification as a Women’s Business Enterprise by the Women’s Business Enterprise Council West, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC).
“Being certified as a woman-owned business is extremely gratifying,” said Charlotte Lassos, president of Straight Up Communications, an award-winning marketing and communications agency in the Los Angeles area. “This certification opens up doors for smaller agencies to compete with larger suppliers for contracts with top brands that have a desire to support a more diverse and inclusive supplier network.”
WBENC’s national standard of certification implemented by the Women’s Business Enterprise Council West is a meticulous process including an in-depth review of the business and site inspection. The certification process is designed to confirm the business is at least 51 percent owned, operated and controlled by a woman or women.
By including women-owned businesses among their suppliers, corporations and government agencies demonstrate their commitment to fostering diversity and the continued development of their supplier diversity programs.
Founded in 1997, WBENC is the nation’s leader in women’s business development and the leading third-party certifier of businesses owned and operated by women, with more than 13,000 certified Women’s Business Enterprises, 14 national Regional Partner Organizations, and over 300 Corporate Members. More than 1,000 corporations representing America’s most prestigious brands as well as many states, cities, and other entities accept WBENC Certification. For more information, visit www.wbenc.org.